Labeling people with brands – latest Facebook advertising idea
System which can be desribed as “You are what you buy“. They call it “Sponsored Stories“. According to mashable.com Sponsored Stories are new ad format that turns your Facebook friends’ actions into promoted content. “Sponsored Stories is “a way for marketers to sponsor activities that happen throughout the News Feed,” Facebook Product Marketing Lead Jim […]
Call To Action and Professional Landing Page
Call To Action is a term in Internet Marketing reflecting techniques (wording and image suggestions combined together) used to influance visitors to participate or follow certain desirable action. Most likely it is button “BUY”, “SIGN UP”, “VIEW”, “TRY” etc. I found 50 most commong phrases used as “call to action” buttons: Get started Request a […]
Facebook’s new e-mail – Project Titan
Today’s “rumor” has to do with the upcoming Facebook announcement on Monday, November 15. Some are guessing the invite-only event will have to do with the launch of a new Facebook’s e-mail offering (known as Project Titan). Titan, according to the buzz, isn’t a mere revamp of the current Facebook direct messaging capability; it will […]
Dublin on Google StreetView
AdWords – New generation of Sales Representatives ?
I was going through Google Advertising Fundamentals Exam materials on Google AdWords website. It is piece of very helpful information. And presents many solutions to people spending (or rather wasting) their money because of incorrect or not optimized settings in their AdWords campaign. I will not go though all the details, just to highlight issues […]
What you can find out from Google Analytics?
For most of the people it will be just rows of numbers and graphs, but for some it might be key information which allow to track trends in group of people visiting your website or blog. If it’s not for some of you, it should be important part of your Online PR, or Online Reputation […]
PayPerClick – AdWords fierce confrontation with competitors that might hit your wallet hard
Most popular PayPerClick program used today is Google AdWords. Because its simplicity and accessibility it is used by small and huge online advertisers giving everyone equal chances. AdWords is offering targeting your audience by age, sex, location and also placement (website where you want your ad to be displayed). But problem starts where it comes […]
Nicholas Christakis: The hidden influence of social networks
We’re all embedded in vast social networks of friends, family, co-workers and more. Nicholas Christakis tracks how a wide variety of traits — from happiness to obesity — can spread from person to person, showing how your location in the network might impact your life in ways you don’t even know.
Socialnomics – what is Social Media
Social Media in Plain English Social Media ROI: Socialnomics coming soon
Google Webmasters Tool
Google webmaster tool Step 1 Google for Webmasters Tutorial: Intro to Webmaster Central Step 2 How Google discovers your site Step 3 Google for Webmasters Tutorial: Crawling and Indexing Find more on Google’s Official YouTube Channel.