OSI model – how Internet works
The Open System Interconnection Reference Model (OSI Reference Model or OSI Model) is an abstract description for layered communications and computer network protocol design. It was developed as part of the Open Systems Interconnection (OSI) initiative. In its most basic form, it divides network architecture into seven layers which, from top to bottom, are the […]
Anonymity of Internet Brings Out Different Behaviors in People
A study from Euro RSCG Worldwide showed that people are more likely to behave more differently online than they would during face-to-face interactions. About 43% of respondents feel less inhibited online, according to research. With people displaying less inhibited behaviors, brand marketers need to remain aware of how brand messaging is being distributed over the […]